Rob Fox

VP of Application Development

Rob is the architect for Delta, EDI Notepad and Athena. He also currently manages Content Director, Contivo, ECS, Commerce Suite and CSOS. He was an original contributor to ebXML 1.0 specification, The former Chair of Marketing and Business Development for ASC ANSI X12, and a co-founder and co-chair of the Connectivity Caucus. He earned his Bachelors in Computer Science from the University of California Santa Barbara. Rob loves to travel and enjoys roasting his own coffee.

Recent Posts

  • The Big Data Catch-22 — Getting a Handle on Big Data When Implementing a Business Analytics Strategy

    Aug 28, 2013
    Big Data — everyone seems to have it and everyone wants to do something with it — and why not? The power of information lies in the ability to analyze and use it to your advantage. While Big Data analytics is one of the hottest trends at the moment, it’s also one of the most difficult to deploy. It’s not as simple as just putting together a business intelligence strategy.
    Read full post >
  • Lost in Translation

    Jul 25, 2013
    Have you ever read the instructions on a chopstick wrapper or the packaging information on a bag of foreign snacks? While all attempts have been made to teach you how to use chopsticks properly or entice you to stuff your face full of “choco balls,” something just isn’t quite right. Verb tenses and spellings are off. Prepositions are glaringly absent. And who knows what to make of the drawings? While most of the time you can decipher the code, clearly something has been lost in translation. Without the right information you, too, are at a loss at what to do. Believe it or not, this scenario plays itself out each day in the tech world when it comes to data transformation for business integration. Unlike our scenario above where you might go a little hungry, businesses are at risk of losing time and money due to poor data translation. The need to effectively and consistently manage data across all segments of the enterprise grows more imperative every day as the volume of data, the sources from which it derives, and the ways in which it can be leveraged, expands at a rapid clip.
    Read full post >
  • Play Well With Others, and Other Advice for SaaS Vendors

    Jun 04, 2013
    As the ecosystem of interconnected services and applications is accelerated by the rapid adoption of SaaS APIs and third-party integrators, IT teams are grappling with an expanding pool of challenges associated with data locality and shared services. As organizations work to navigate these new waters, however, there are past lessons that still apply in today’s climate that can help to alleviate pain and avoid potholes down the line.
    Read full post >
  • Born in the Cloud

    Apr 17, 2013
    When companies look for a Master Data Management (MDM) solution, traditionally, they think of an on-premise software solution. However, this is changing as the amount of data that needs to be managed is exploding in terms of velocity, volume, and complexity (think semi-structure/unstructured data). As more companies begin to leverage cloud-based solutions to take advantage of a cost-model that has scale and elasticity built-in, software vendors are trying to follow suit and move into this space in terms of solution offerings. The net effect of this is a reduced customer experience, in what I like to term “MDM-Lite”. I’ve seen it time and time again in terms of data integration and data management. Companies scramble to retrofit their on-premise offering to fit a cloud-based or SaaS model, and in doing so, the customer is left with only a subset of the product capabilities.
    Read full post >
  • Customer Collaboration Model to Drive Next Generation Data Management Platform

    Apr 09, 2013
    As technology and business trends continue to converge, companies are beginning to rethink their IT infrastructure and how best to integrate on-premise with cloud-based services and enterprise applications.
    Read full post >